Thursday, 04 April 2013

Can we afford to invest in bringing people together? (Part 1)

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Answer 1: Yes, it’s like investing in infrastructure.

If there’s one thing everyone agrees we should spend more on it’s infrastructure. Bridges, roads, and trainlines make it quicker to meet people we do business with. So we need them even more when the economy is struggling.

But infrastructure is not just physical. It’s also social. It’s the relationship between boss and team, company and supplier, entrepreneur and investor, founder and co-founder of a start-up, salesman and customers. It’s the relationships that means there’s someone worth seeing at the end of the road, bridge or trainline. Bringing people together is not charity work, it’s investing in a country’s infrastructure.

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